This course will teach you how to create a clean, professional-looking brand in one weekend, even if you don’t know anything about design.
Because let’s be honest, you don’t have months or millions to build a brand around an idea you haven’t tested.
But you also know that you can’t test a mess.
So how do you get your idea out the door while looking professional and without costing you anything more than a few bucks and a bit of time?
Designed for Action-Takers
This course is designed for the action takers who want clean design in a fraction of the time.
Those who value execution over information.
It’s for you if you crave simple learning and fast results without a truckload of theory.
Because winning is all about executing.Come Sunday night, you’ll have a cohesive brand to launch your idea into the world.
“I can't believe I'm no longer procrastinating!”
CATRIN JOHNSON, SIMPLE LOVELY USEFUL
The Weekender Details
The Getaway is divided into two modules. Each module contains 1-3 videos—38 minutes or less!
Each lesson should take you from 30 minutes to 1 hour to learn and implement.
DAY ONE / PREFLIGHT: THE BRAND BLITZ
Lesson One: Design Your Moodboard
You’ll use Pinterest to create a moodboard which will be the inspiration for your brand personality, identity and style.
Lesson Two: Choosing Fonts & Colours
Your fonts and colors form the foundation of your brand. I’ll walk you through how to choose fonts that go together, a color palette that pops, and how to put them together into a style guide. This step will make the rest of your design process so much easier
Lesson Three: Design Your Logo
Using key design principles, I’ll teach you how to create three logo types (in order of difficulty). You’ll end up with a simple font-based logo that looks ace.
DAY TWO / WHEELS UP: THE DELIVERY
Lesson One: Design Your Lead Magnet
Create a lead magnet that is consistent with your brand.
Lesson Two: Design Your Landing Page
Your landing page is key to gauging interest in your idea. This has to look good, and, after this lesson, it will.
Lesson Three: Designing Social Media Graphics
Running a tight social media campaign will generate interest in your idea and put eyes on your landing page—flower to the bees.
WHETHER YOU’VE RUN A DOZEN BUSINESSES OR ARE LAUNCHING YOUR FIRST IDEA, DESIGNING A COHESIVE BRAND IS ESSENTIAL TO YOUR SUCCESS AND IT HAS NEVER BEEN EASIER.